BMW GROUP (USA) Reports Strong July Sales
July sales for the Group (BMW and MINI) increase 20.1 percent.
MINI reports its 200,000th car sold since its start in the U.S.
The BMW Group in the U.S. (BMW and MINI combined) reports strong July sales of 28,364 vehicles, an increase of 20.1 percent over the 23,611 vehicles sold in July 2006. The BMW Group also increased its year-to-date sales volume to 192,702 vehicles, an increase of 6.5 percent, compared to 180,857 vehicles in the same period of 2006.
BMW Brand Sales
Sales of BMW brand vehicles climbed 21.0 percent to 24,295 compared to 20,083 units in the same month a year ago. Year-to-date BMW brand sales increase 7.4 percent, to 168,874 vehicles compared to 157,303 vehicles sold in first seven months of 2006.
BMW Automobile Sales
BMW’s automobile sales are up 22.8 percent in July to 19,083 versus 15,546 in the same month a year ago. Year-to-date sales are also up 7.5 percent, to 132,479 automobiles compared to 123,197 in the same period of 2006.
BMW Sports Activity Vehicle Sales
Sales of BMW Sports Activity Vehicles increased by 14.9 percent in July to 5,212 vehicles over the 4,537 sold last July. Year-to-date, sales of BMW Sports Activity Vehicles are up 6.7 percent, to 36,395 vehicles compared to the 34,106 sold in the first seven months of 2006.
Certified Pre-Owned
Sales of BMW’s Certified Pre-Owned vehicles reached its best July ever. Sales are up 2.9 percent, to 7,178 vehicles versus 6,977 vehicles reported last July. Year-to-date, CPO sales are down 3.6 percent, to 49,562 over the 51,416 reported in the same period in 2006.
MINI Brand Sales
MINI Automobiles
MINI USA reached a significant milestone in July: 200,000 MINIs have been sold in the U.S. since its launch in 2002. This is more than double the number of cars projected initially for the U.S. within this timeframe.
In July MINI USA reports sales of 4,069 automobiles, a strong increase of 15.3 percent, from the 3,528 cars sold in July 2006. Year-to-date, the division reports sales of 23,828 automobiles, an increase of 1.2 percent, compared to the 23,554 cars reported in the first seven months of 2006.
BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, an industrial design firm in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all Z4 models and X5 Sports Activity Vehicles. The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car centers, 335 BMW Sports Activity Vehicle centers, 142 BMW motorcycle retailers, 81 MINI passenger car dealers, and 30 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North, Central and South America, is located in Woodcliff Lake, New Jersey.
